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Enjoy the replay of the SituationHub Master Class #2 for
Rural Electric Cooperatives
Complete the form below to access the recording and slides.
Each Master Class is held on the first Thursday of each month at 1 p.m. Central Time
The General Manager and the Crisis Communications Team
A free Master Class with crisis communications expert Gerard Braud.
Special Guests
- Ron Barnes, CEO Coast Electric
- Melissa Russo, V.P. Marketing & PR
You’ll learn:
- What does a GM expect from the communications team?
- What do communicators expect from the GM?
- Micromanagement vs. autonomy
- Why do some GMs value communications and others don’t?
- Pro-active planning vs. reactive chaos
- Strategies for managing member expectations
Details
- Register to receive your replay link and handouts.
- Ideal for General Managers, Member Service Teams, Cooperative Communicators
About your presenter
- Gerard Braud, CSP, Fellow IEC has helped organizations on five continents with their crisis communications strategies.
- Having grown up in the farm fields of rural Louisiana, Braud has a special passion for working with Rural Electric Cooperatives.
- Braud’s first career was as a television journalist, with reports seen on CNN, NBC, CBS, the BBC, and The Weather Channel.
- Since 1994 his passion has been helping companies preserve their revenue, reputation, and brand through effective planning for a crisis and execution during a crisis.
To register for the next class, use the form you see here.
Each new class will be posted here in the SituationHub blog, so be sure to subscribe to receive regular blog updates.