Why Do I Need SituationHub®?
When a situation becomes a crisis, it can damage an organization’s revenue, reputation, and brand. But when you communicate quickly and effectively, you preserve the integrity and revenue of that organization. Sometimes you even save lives.
SituationHub® is built to help your organization communicate at the speed of social media.
Our goal is to help you be Factual and Fast without Fluff.
What Pain, Problem and Predicament Does SituationHub® Solve?
Problem #1 – Situational Awareness
When a situation is unfolding, it takes too long to notify all of the right people about the problem. Phone trees waste valuable time and rapid notification systems don’t provide enough details.
SituationHub® provides immediate situational awareness so your entire decision-making team is all on the same page at the same time. Team members have actual details and answers about the situation in our virtual SituationRoom.
Problem #2 – Rapid Communications
The process of writing a news release, letting leaders make edits, writing a second draft, going through legal review and more re-writes is outdated. It takes too long. Most organizations take more than three hours from the onset of the situation before they make their first statement. Meanwhile, employees are spreading rumors; the media are speculating; social media is telling the story without you.
SituationHub® actually writes a ready-to-use statement automatically.
How Often Will I Use SituationHub®?
When you buy insurance, you buy it as a safeguard; not because you hope to use it. Likewise, you buy an umbrella in case it rains, not because you hope it rains.
The same is true of SituationHub®. But the question you should be asking is what is the value of SituationHub to when “it” hits the fan? The cost of hiring a public relations firm, a crisis communications expert, or hiring another employee is far more expensive than a subscription to SituationHub®. On average, the monthly subscription is less than a PR firm would charge for one hour of work by one person, and less than you would pay an employee for one day’s work.
How Does SituationHub® Work?
See SituationHub® in action
Using our proprietary software, SituationHub® sorts through thousands of questions and tens of thousands of possible answers to automatically write a ready-to-use statement in minutes.
These Great Companies Are Already Using SituationHub®
Every company can afford SituationHub®. But no company can afford to be without SituationHub®.
“During our event, SituationHub let us completely control media coverage. Our spokesman had a perfect script, and the media quoted up to 75% of our SituationHub script as their script for the nightly news.”
“SituationHub is brilliantly fast. It shaves hours off of our crisis communications process.”
“We went all in with SituationHub as our tool for writing the news releases we have used for both our media training and for actual events. Plus, we added their companion Crisis Communications Plan. SituationHub is an affordable way for ACD members to meet their Responsible Distribution obligations.”
