Is SituationHub Worth the Money?

SituationHub is more than worth the money. Any crisis has the ability to cause financial harm to your organization.

The faster you communicate about your crisis and the sooner you control the narrative about the event, the more likely you are to mitigate that financial damage.

Failure to communicate quickly means the information void will be filled by social media and the mainstream media.

SituationHub is a crisis communications software system designed to help you quickly:

1. Gather information about a crisis

2. Alert your crisis management team

3. Provide a virtual situation room

4. Write a ready-to-use news release

5. Publish a statement to the internet in one click

6. Write a ready-to-use script to read at a news conference

..and it can all be done in as few as 3 to 5 minutes.

How Often Will I Use SituationHub?

We often get asked, “How often will I use SituationHub?” Think of it as an umbrella. You buy an umbrella to be prepared for a stormy day.

Many SituationHub users say they subscribe for the same reason they buy insurance. When a company buys insurance, they don’t purchase it with the hope of having to use that insurance. The insurance is there for emergencies. SituationHub is also something you hope you never need, but in an emergency, you will be so glad you have it.

SituationHub is a fast, effective crisis communications tool that will protect your reputation, revenue, and brand at an affordable price. Learn more in the video.

What Pain, Problem & Predicament Does SituationHub Solve?

SituationHub is a crisis communications software system designed to help you quickly:

1. Gather information about a crisis

2. Alert your crisis management team

3. Provide a virtual Situation Room

4. Write a ready-to-use news release

5. Publish a statement to the internet in one click

6. Write a ready-to-use script to read at a news conference

…and it can all be done in as few as 3 to 5 minutes.

Is There a “Back” Button?

No, there is no “back” button when you are using SituationHub to create a statement.

Why?

Each answer in SituationHub determines what questions you will get asked next.

For example, the software may ask you, “Are there any fatalities?” If you answer yes, it will ask, “How many people are dead?” If you answer no, the software will move on to the next set of questions.

If you discover you have made a mistake while answering your questions, you have two options.

Option 1: Exit the SituationHub and star from the begining.

Option 2: Complete all questions and then make edits and corrections in the Situation Room.

Where to Find the Directions for SituationHub?

Should you need to refresh your memory on how to use SituationHub, any Company Admin can click on the Admin button within the SituationHub software to read the instructions.

This video shows you how.

 

Loading Issues – The “Dancing Squares”

We often get asked what happens if you get the dreaded spinning wheel or in this case dancing squares.

Complicated events do take longer to load, but usually never more than 10 to 20 seconds.

If you see two red squares dancing in a circle, you likely have a problem with your internet connection.

First, try to reset your internet connection.

If that doesn’t work, try logging out and logging back in.

Also, if you are using a Microsoft browser, try using Safari, Chrome, or Firefox. Microsoft browsers perform poorly with all online applications.

Admin Rights vs. User Rights

The SituationHub crisis communications software has two types of users. They each have different rights and confinements within the software. Some people are assigned to be a Company Admin and others are a simple User.

If you are a Company Admin or a User, you have the right to:

  • Log into SituationHub
  • Select an Event Type in the SituationHub
  • Answer questions in Event Types
  • Make edits or corrections once the statement is completed
  • Use the Alert Team button to notify team members about your event

Once the Alert Team button is used, a User has no edit rights.

After the Alert Team button is used, only a Company Admin can do further editing on a statement. A Company Admin can release their edit rights to another Company Admin.

The Company Admin also has the ability to use the Publish button to publish a statement to the Internet with one click.

Additionally, the Company Admin has the ability to add and remove users.

How to Add or Delete Users in SituationHub?

It is important to know how to add and delete users in SituationHub. Employees come and go, so new employees need to be added to your SituationHub subscription, and employees who leave need to be removed from the system as soon as they leave.

Because SituationHub can send a text notification to employees, you don’t want former employees receiving alerts, hence, you want to remove them as soon as possible.

This video will show you how to add and delete users.

 

Why Are Sentences Numbered?

When I complete a statement in SituationHub, why are the sentences numbered? This is a question we often get asked.

The numbered sentences assist you in several ways.

First, as the facts of a statement are being reviewed in the Situation Room, the numbers serve as a reference point for fact-checking and editing. For example, a team member can reference and say, “Sentence 8 says two people are injured. We need to update sentence 8 to say three people are injured.”

Secondly, a finished SituationHub statement is designed to be a ready-to-read news conference script. The spokesperson is able to use the numbers to keep track of where they are when reading the script. Additionally, the spokesperson can highlight key sentences that they may need to repeat as a follow-up answer during the question-and-answer portion of the news conference.

Note that when a SituationHub statement is published to the Internet in the Crisis Comms Hub, the numbers are removed so the statement looks like any other conventional document.

Likewise, if you are posting the statement to your own website or printing it as a news release, the numbers should be removed.

Watch this video to learn more.

 

What is a preamble sentence? Why are they importaint?

The first sentence in every SituationHub statement is called a preamble.

The sentence is strategically designed and created to:

  • State the company’s operational goals
  • Acknowledge the company’s current difficulty in meeting those goals
  • Provide context to the event so you are not “taken out of context
  • Convey empathy as needed
  • Build a statement that can be repeated to re-emphasize context in a media interview

Each type of event in SituationHub has a unique preamble customized for the nature of the event and the type of company experiencing the event.

Watch this video to learn more.